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IMPROV Ink.
Articles from the corner of Business Strategy and Applied Improvisation
How to Niche; Connect with Your Ideal Client; Business Messaging, Presentation Skills; Happier Work Teams - and more! The IMPROV Ink blog primes you for the following week’s IMPROV Breakfast: an informal discussion online. We make strategic agility and corporate connection fun again.
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Celebrating Success in Business and Beyond
“Yesterday we’d never done a Seize the NICHE workshop,” he said. “Today, we have.” Love that. A wee milestone on the journey. A quiet yet certified celebration.

Victoria Hogg
May 303 min read


Feedback: Can You Handle It?
“Thank you: more than in any other room I’ve been in, you have created an environment where trust is built”. A powerful compliment indeed!

Victoria Hogg
May 233 min read


Is Your Brand Easy To Remember?
My point? That any brand can be fresh and unique if it finds the right way to talk about itself. This go-large-or-go-home marketing’s gaining global attention.

Victoria Hogg
May 163 min read


Fresh Energy Keeps Your Work Relevant - and You, Sane!
🎉 We’re thrilled to be on the illustrious Moses Nalocca’s podcast: Expert 2 Experts - also released on Tuesday! You’ll be able to catch...

Victoria Hogg
May 93 min read


Write 'Lyrics' to Make Your Business Sing!
Proven to generate dopamine, oxytocin, serotonin and endorphins (or D.O.S.E. as we at IMPROV Inc. call it), improv is a crucial boost to your brain / body well-being.

Victoria Hogg
Apr 253 min read


Are Your Work Systems Working?
So maybe, this week, have a little look at your systems. Do they need tweaking? A proper overhaul? At what stage will you say “Enough!” and stop using a system that’s not serving you? It’s as brave as pushing through.

Victoria Hogg
Apr 183 min read


Discover Your USP Today
Discovery! We all want to discover stuff, right? When we do, it lights us up inside. It’s a spark, a glow - it’s meaningful. And then,...

Victoria Hogg
Apr 113 min read


Sometimes Less is More, In Business
A tip: to overcome hurtful feedback, try this instead. Reframe the “so what?” into “and now what?”. Ask yourself this and see where it takes you. In essence, you are boiling down where you are at into a rich origin of what you stand for! Less is more!

Victoria Hogg
Apr 43 min read


Create Energy that Serves your Business
Where are you putting your energy this week? Are you using it wisely? Is it being deployed strategically?

Victoria Hogg
Mar 283 min read


Lifelong Learning Supports Your Career
Previously, I’d take another course, try another workshop, study under a different mentor, in order to avoid becoming the teacher, the coach, the mentor myself. It’s a classic tactic. “After THIS programme I’ll be ready!” “After THIS certification I might become the expert!” But we have to do both. Try the output as we ingest. Learn as we go. Learn by doing.

Victoria Hogg
Mar 213 min read


Pivot and Grow Your Career, Step by Step
Here’s the thing: egos must be cast aside if you are to truly move forward. It’s the ability to sacrifice, pivot and believe in the next step - the next leap to the next dot.

Victoria Hogg
Mar 143 min read
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