Clarity, Charisma and Client Connection
Struggling to explain what you do? Finding it hard to attract your perfect client? You’re not alone.
These practical, interactive workshops support solo business owners and entrepreneurs like you to fully understand and articulate what you offer, who you most want to serve and how to talk eloquently about your business path... without jargon or second-guessing.
Shift habits, unlock fresh thinking and communicate to your prospects and the wider world with confidence. You’ll walk away with clarity, energy and a message that finally feels true to you - all via the power of applied improvisation.
Upcoming Dates
About Seize the NICHE
What’s Seize the NICHE?
A workshop that helps business owners explore and define their niche and ideal client in a way that feels intuitive, energising and productive.
We blend psychology, strategy and the playful techniques of applied improv to get you out of your head and into action. This isn’t about overthinking your LinkedIn headline – it’s about understanding what makes your work unique and finding out who really needs it.
What will happen?
Expect a friendly, fast-paced discovery event with exercises, discussion and 'Aha!' moments.
Led by Paul Speirs and Victoria Hogg, you’ll work alongside a group of fellow solo business owners in a welcoming, supportive environment.
The session is active – you’ll be moving, writing, sharing ideas and trying things out. And yes, you’ll laugh a lot. You won't be able to help it.
What can I take away?
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A clear, confident niche
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An empathetic understanding of your ideal client
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Messaging that connects
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Insights you can apply immediately
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A more grounded, authentic way to talk about your work
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New energy and passion for your business
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A more confident and agile mindset that supports change
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Practical tools you can apply again and again
Testimonials
“I was blown away by the generosity, camaraderie, wit and positivity that everyone brought to the day and how much enrichment and learning was involved.”
Dr Lorna Pakkiri
NHS Paediatric consultant, West Middlesex Hospital